Zig Zag Collection
The Zig Zag handmade carpet collection, a collaboration between the international studio DAAA Haus and Jaipur Rugs, stands as an innovative testament to modern abstract art. Whilst this collection marks the inception of a unique partnership, “We could see an evolution of the collection” stated the Founder and Creative Director of DAAA Haus; Keith Pillow. Jaipur Rugs, a distinguished name in the world of handcrafted rugs, brings its rich heritage and artisanal expertise to produce this visionary collection to life. The carpets in this collection are an intricate interplay of bold, irregular black volumes set against a pristine white negative space, meticulously connected by a slender thread of vibrant colour.
Drawing inspiration from the Bauhaus movement, a significant influence on DAAA Haus’s design ethos, the Zig Zag collection delves into the profound concept of existence. Each carpet in this collection is a visual representation of the essence of life itself. The stark contrast between the black volumes and the white backdrop symbolizes the dichotomy of our world. Here, the black represents the structures and creations that humans build, such as architecture and products, while the white signifies the void, the negative space from which all meaning emanates. In this metaphorical representation, humans find their place as the creators and givers of life. Despite the zig-zag nature of our journeys through life, the touch of colour in the Zig Zag stitching serves as a vibrant reminder of our presence. It illustrates how, in our quest for meaning, we infuse life into the structures and objects that define our world. The collection not only celebrates the beauty of contrasts but also the significance of human influence in shaping the world around us.
Jaipur Rugs, with its commitment to craftsmanship and quality, contributes to the excellence of the Zig Zag collection. The handmade carpets are a witness to the skilled artisans who bring each design to life, adding a touch of traditional artistry to the contemporary abstraction. Thus this collaboration not only celebrates the two power houses, DAAA Haus and Jaipur Rugs coming together, but also the beauty of contrasts, as well as it underscores the significance of human influence in sculpting our spaces and surroundings.
