Esplora

Esplora is a project originated from the need to bring science closer to people and reach a wider audience. The brand's main target audience is primarily comprised of students, teachers, families, tourists and science enthusiasts of all ages. Esplosa, as a brand, aims to attract the general public to visit the centre and perhaps to encourage the younger audience and ultimately entice them into pursuing a career and future in science as a further illustrated by Esplora's core philosophy: "Our vision is to cultivate a culture of scientific curiosity and creativity" Esplora strives to make science more practical, fun and more accessible. Hence it will not be a museum, but an engaging and interactive experience.